Thank You, SEMA 2026: Four Days of Live Installs in Las Vegas

Nov 11, 2026

That's a wrap on SEMA 2026. From 3 to 6 November, the SVG booth in the North Hall of the Las Vegas Convention Center was busy from opening to close. Thank you to every installer, shop owner, partner and car fan who came to see us.

The SVG booth at SEMA 2026, with a Cybertruck among pink cherry blossom trees and an orange Cybertruck in front of a desert canyon wall

Two worlds, two Cybertrucks

The booth was split into two themed spaces. On one side, a Cybertruck sat among pink cherry blossom trees. On the other, an orange Cybertruck stood in front of a red-rock desert canyon. Both trucks were dressed in SVG film, and both drew a crowd all week.

The cherry blossom side of the SVG booth at SEMA 2026

Live installs on the show floor

The real show was the film going on. Installers worked live on the Cybertruck, laying colour-shift film across the hood while visitors gathered around to watch every squeegee pass. At the SVG Installer Challenge, professional installers raced the clock on Quantum PPF, with a diamond up for grabs each day.

An installer applies colour-shift film to the Cybertruck hood at the SVG booth

Close-up of colour-shift film being stretched over the Cybertruck

A crowd gathers to watch a live installation at the SVG booth

Hands on with the film

At the sample counter, visitors handled SVG colour samples up close, tested the film by hand and talked through colours and finishes with our team. Others sat down with our team in the booth lounge.

Visitors look at SVG colour samples at the booth counter

A visitor tests SVG film on the orange Cybertruck

Meetings in the SVG booth lounge at SEMA 2026

Thank you, Las Vegas

SEMA 2026 was our second year at the show. Thank you to everyone who visited, filmed, competed and shared the booth online. We'll see you next time.

Missed the booth? Take a look at the design in Japan Meets Vegas: A First Look at the SVG Booth for SEMA 2026, and follow @svg.jp on Instagram for more from the show.

SVG — Never Stop Innovating.

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